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E-Marketing (4th Edition)
Judy Strauss, Adel El-Ansary, Raymond Frost
Prentice Hall
Prentice Hall
The 4 th edition of E-Marketing treats the subject as traditional marketing with a twist: the Internet and other technologies have had a profound effect on the way we do business. This transformation has resulted in new business techniques...
List Price: $117.33
Our Price:
$74.92
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Strategic Database Marketing
Arthur Middleton Hughes
McGraw-Hill
McGraw-Hill
Web-focused strategies for turning a company’s customer list into its most powerful competitive advantage For more than a decade, Strategic Database Marketing has been a popular and authoritative how-to on database marketing, referred...
List Price: $49.95
Our Price:
$24.50
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Fashion Retailing: A Multi-Channel Approach (Delmar Fashion)
Ellen Diamond
Prentice Hall
Prentice Hall
The only retailing book that exclusively focuses on the fashion segment of the retailing industry, its complete coverage includes the author’s personal experience, in-depth interviews with industry professionals, and a wealth of pertinent...
List Price: $93.60
Our Price:
$70.00
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The King's English
Betsy Burton
Gibbs Smith, Publisher
Gibbs Smith, Publisher
Betsy Burton, owner of The King's English Bookshop in Salt Lake City, has been a bookseller for nearly thirty years, and a passionate book lover all her life. Her modestly sized yet widely respected shop has hosted authors such as E. L. Doctorow,...
List Price: $15.95
Our Price:
$2.27
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Retail Success!
George Whalin
Willoughby Press
Willoughby Press
Paco Underhill, author of Why We Buy, wrote the foreword to Retail Success! Here's how he describes the book. If you look at the graduates of the five leading business schools in the U.S. over the past fifty years and look at the first job...
List Price: $25.00
Our Price:
$11.00
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Stores and Retail Spaces 9
Institute of Store Planners and VMSD
ST Media Group International Inc.
ST Media Group International Inc.
The ninth edition of this popular series, with 300 full-color photos, features 41 award-winning new specialty shops, department stores, shop-in-shops, shopping center kiosks, food courts, counter-service and sit-down restaurants, supermarkets,...
List Price: $39.95
Our Price:
$35.87
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